In an increasingly competitive business world. The industrial sector is trying to maintain productivity. Commitment to its teams and its sales volume. This is where incentives come into play. As they are able to stimulate and facilitate. The achievement of sales and marketing objectives by connecting with its B2B client.
Types of incentives
- Short-term promotions: These can be promotions active over a b to c database certain period of time to boost the sale or installation of a specific product. These types of promotions can be accelerators within . A points program with special prizes or multipliers to get more points at the end of the program.
- Triggers: Through different mechanics such as raffles or winning moments. The sale and installation of equipment can be gamified with a special gift catalogue.
- Long-term programs: Platforms that include a complete strategy for marketing and sales departments, where sales activation and participation are continuously encouraged. These programs usually offer challenges, promotions and seasonal accelerators based on commercial objectives. They may sales visit: the role of crm and its benefits also include small communication and training modules for teams as another channel for reporting new products and brand innovation.
Advantages of incentives in the industrial sector
- Engage and retain the entire sales chain: Go beyond your own sales team by connecting and activating other members of your sales chain: distributors, installers, partners or independent professionals. Your active sales strategy from start to finish.
- Promote the installation of your machines and equipment or the use of your industrial material: Ensure the sale of your products on all cameroon business directory channels and through representatives of your brand. The external sales force often becomes the main sales driver, recommendation and evangelizer of your product.
- Boost your sales and avoid seasonality. Break market cycles and boost sales of your products with promotional. Mechanisms or accelerators at times when your sales volume is lower.
